Finally! New ideas to defeat outdated sales practices that sabotage results. This charming parable follows a frustrated young salesman, Adam, as his wise mentor, Abe, guides him on the journey of discovery. If you're serious about making more money, then buy your copy today. Stop closing by accident and learn the SECRET to making sales happen on purpose. Defeat sales fears by using lessons from the martial art of AIKIDO. Learn how traditional sales training MYTHS become obstacles to your success.
One hundred tactics to sell effectively to builders, architects and dealers of your products. This IS the book for salespeople in the construction products industry! Find out why so many companies make this required reading for every salesperson on their team. What to do when builders try wasting your time and turning you into a commodity. How to establish credibility to improve margins and create customer loyalty. Beat the price objection by learning to sell the total profit of doing business with you.